Who GMI is for · And who it isn't

For the methodical investor.
Not the quick-buck crowd.

GMI is built around one specific kind of investor — patient, fundamentals-driven, in it for years not days. If you have a real portfolio, real money in it, and you'd rather understand what you own than chase whatever's hot this week, you're in the right place. Below are the nine investor types we built GMI around — and, further down, the seven types we honestly didn't.

Nine investors who tend to love GMI
№ 01

The DIY Investor.

You hold 30–60 stocks across taxable, IRA, and 401k accounts. You read the headlines, you skim the earnings, but the truth is you can't keep up with all of them. Once a quarter you wonder if any of them are quietly deteriorating.

Use case Defensive triage — sort the dashboard by grade, find the D's and F's in fifteen minutes.
№ 02

The ETF & Fund Holder.

Most of your money is in VOO, QQQ, total-market funds, or a target-date fund. You've never actually looked at what's inside. The expense ratio is fine, the chart goes up — but you couldn't name three stocks pulling the average down.

Use case Fund X-Ray — grade every holding inside the ETF and find what's dragging it.
№ 03

The Stock Picker.

You work from watchlists. The Motley Fool 100, Nasdaq sector leaders, an investing newsletter's latest picks, your own screener output. You don't need essays on each one — you need them ranked against each other.

Use case Offensive selection — run 200 candidates, get back a ranked dashboard, dig into the top five.
№ 04

The Long-Term Compounder.

Buy great companies, hold them, ignore the noise. Your portfolio turnover is low and your time horizon is decades. But every quarter you want a non-emotional check on whether your conviction holdings are still as strong as you think.

Use case Quarterly conviction check — rerun your holdings, see what the grades and ML scores say now.
№ 05

The Capital Preserver.

You're inside ten years of retirement or already in it. Don't-lose-it matters more than catch-the-next-NVDA. You want to know which positions are showing cracks before they hit your statement, and you'd rather sell a winner early than ride a loser down.

Use case Early-warning scan — anomaly detection on debt, cash flow, and equity trends across the book.
№ 06

The Side-Hustle Investor.

Six-figure day job, portfolio on the side. You manage it actively when you have a Saturday morning, and barely at all the rest of the time. Subscription fees feel like paying for a gym you never visit — but you still want serious tools when you do show up.

Use case Pay-per-use — drop in three or four times a year, spend $20 each visit, get on with life.
№ 07

The Subscription-Tired Investor.

You've tried Stock Rover, Simply Wall St, Seeking Alpha Premium, maybe even Morningstar. You paid for six months, used it for two, kept paying anyway. You've spent more on tools that sat idle than you'd care to admit, and you're tired of the auto-renew.

Use case Cost shown before every run — no subscription, no surprise charges, cancel by closing the tab.
№ 08

The Investment Club & Family Office.

Three to ten people make decisions together. You need everyone looking at the same data with the same methodology — not one member's ChatGPT essay and another's gut feeling. Reproducibility matters; so does a defensible audit trail.

Use case Consistent quarterly read-outs — same rubric, every meeting, with a timeline of how grades evolved.
№ 09

The Solo Financial Advisor.

Independent RIA or small fee-only practice. Fifteen to fifty client portfolios, all needing a quarterly review, none of them similar enough to template. You don't have an analyst team — you need a tool that does the synthesis layer fast.

Use case Client-portfolio triage at scale — run each client's holdings once a quarter, share Excel with them.
Honest about who it isn't for

Seven investors who'll want a different tool.

GMI was built around one specific worldview: methodical, patient, fundamentals-driven investing. That isn't the only way to make money in markets — it's just the one we built for. The quick-buck approaches below are real strategies and there are real tools built for them. They just aren't us, and we'd rather tell you that upfront than take your $0.30 and have you bounce.

  • Day traders & intraday scalpers. Hold for minutes or hours. Scalp the open, fade the close, read the tape, trade earnings within the day. GMI was built for fundamentals on positions held days or longer — no Level 2 quotes, no intraday charting, no millisecond execution. Use a broker platform built for it (think ThinkorSwim, TradeStation, Lightspeed).
  • Options-only traders. 0DTE, weeklies, theta gang, iron condors, the wheel, selling cash-secured puts on 30 tickers a week. We don't ship options chains, Greeks, or volatility surfaces — fundamentals don't move fast enough to matter for these strategies. The big brokers and dedicated options platforms do this well.
  • Technical-only traders. Chart patterns, candlestick analysis, support and resistance, Elliott Wave, head-and-shoulders. If your decision-making lives entirely on the chart and the company's financial statements are irrelevant to your edge, GMI's grades won't map to what you're trying to do. TradingView and StockCharts exist for a reason.
  • Tip-chasers & meme-stock hunters. Trading off Twitter / X momentum, WSB sentiment, "next NVDA" hunts, or whichever ticker is in the influencer's signature line this week. GMI doesn't tell you what to buy — it gives you data and a defensible methodology and expects you to make the call. If you want picks fed to you, Motley Fool or a managed account is closer to that.
  • Crypto-only investors. We grade publicly-traded companies — equities and ETFs with real financial statements. Bitcoin, Ethereum, and the rest don't have balance sheets, so our methodology doesn't apply to them. If your portfolio is mostly crypto, a different platform (CoinGecko, Glassnode, Messari) is the right fit.
  • Total beginners with one ETF. If you own VTI and nothing else, you don't need 50 financial metrics on every stock in the index — you need an index fund and a long time horizon, which is roughly what you already have. We'd rather tell you that than charge you $0.30 to confirm it. Come back when you have ten or more individual positions and we'd love to help.
  • Institutional research desks. Bloomberg, FactSet, AlphaSense, in-house analyst teams — you have everything we offer plus real-time data, deep equity research libraries, and a sales-side network. GMI was built for retail investors who don't have any of that. We respect the institutional turf; we just don't compete in it.

The honest read: we'd rather you self-select out here than discover six weeks later that the workflow doesn't fit your situation. Different approaches need different tools — naming what we're not is part of being clear about what we are.

Signals you're a fit · A quick gut check

You hold actual stocks or ETFs — not just crypto, not just options, not just an index.

You can name at least five things you own. (We're not the SEC; ballpark counts.)

You've had the thought "I should really look at what I own more carefully" at least once this year.

You'd rather make your own decision from good data than be told what to buy.

You're tired of paying monthly for tools you barely open.

You hold things long enough that fundamentals actually matter — days, weeks, months, years.

Four or more checkmarks and you're squarely in the audience GMI was designed for.

If this is you

Your first eight stocks, graded free.

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Disclaimer: Grade My Investments is not a registered investment advisor and does not provide financial advice. All reports and AI-generated analytics are for informational and educational purposes only — not personalized recommendations. Full Terms.